Description
Interactive book Cell’Era – THE business model that reconciles human and organizational needs.
Authors Audrey Robichaud and Sonia Perron
ISBN : 978-2-9815010-5-9
In a world where performance is too often equated with pressure where humans are increasingly sacrificed on the altar of productivity, this book introduces a radically different management model. Audrey Robichaud and Sonia Perron, a mother-daughter duo, have combined their experience and talents to offer a framework that redefines conventional paradigms. It’s a model designed to reconcile individual aspirations with organizational needs—introducing a bold new vision for collaboration, leadership, and success.
Here, people come first. Every member of the organization, from team members to executives, becomes an active force in the company’s transformation. This model places collaboration, empathy, and trust at the heart of every interaction, cultivating an environment where each person can thrive while contributing to a meaningful and values-driven collective mission.
With a tone that is both clear and accessible, this book invites leaders to rethink management, transcend competing interests, and imagine a world where we build together beyond roles, ranks, or hierarchy. It’s a call to action to dare, to commit, and to revolutionize how we lead, creating workplaces that truly respect people and foster sustainable growth. An essential read for anyone who believes the future belongs to organizations where humanity and performance go hand in hand.
